Company Profile
Marts&Lundy
Company Overview
Marts&Lundy is one of the world’s oldest and most trusted fundraising consulting firms. Our client-focused and collaborative approach — paired with a comprehensive suite of strategic consulting, analytical, and communications services — enables us to help mission-driven organizations build the capacity needed to achieve their highest potential. Marts&Lundy has more than 95 years of experience providing hands-on counsel and guidance — both strategic and tactical — and helping clients make appeals to donors at every gift level. Our firm has been an industry leader and shaped the future of fundraising. We originated the feasibility study, which is now a standard in the field and is considered a cornerstone of effective campaign planning. As we refined and perfected the study methodology over the years, we also pioneered other transformational advancements, including the scale of gifts, affinity screening, and metrics to appraise return on investment. Our work has resulted in fundraising efforts that exceed targets, enhanced operational efficiencies, and a revitalized spirit of giving among donors.